Earlier this year, Good Samaritan Health System in Lebanon, Pa., partnered with Franklin Street to develop a brand campaign for the hospital, emphasizing its mission of “Powerful Medicine. Comforting Care.”

Patient stories across several service lines showcased Good Samaritan’s technology and top-notch care.

Check out the campaign below. How did it work for Good Samaritan? See our blog post about the campaign. For additional info, give Melissa Speir a shout.